(Product Management and Information Security Enthusiast, Expertise in the Networking and Cybersecurity Industry) for achieving Innovation Leader of The Year – Cybersecurity

Awarded by Bizox Media Network as Global Technology Leaders Awards 2024

Driving Innovation in Autonomous Data Security: The Priyanka Neelakrishnan Journey

Priyanka Neelakrishnan, B.E., M.S., M.B.A., is a seasoned product leader in the autonomous data security realm. Her journey has been characterized by a relentless pursuit of innovation, with pivotal roles in conceptualizing, leading, and launching cutting-edge data security solutions for industry giants such as Palo Alto Networks and Symantec by Broadcom.

One of Priyanka’s standout achievements was her groundbreaking work at Symantec, spearheading the development and rollout of the company’s pioneering Cloud Enterprise DLP solution. Tailored for large enterprises, this innovative solution integrated state-of-the-art data loss prevention technologies, including exact data matching (EDM), indexed data matching (IDM), optical character recognition (OCR), and vector machine learning (VML).

In recent years, Priyanka has continued to push boundaries with the introduction of forward-thinking data security solutions like cloud applications posture management, suspicious user activity detection, zero-trust-based user access control, enterprise data loss prevention migrator, and an auto-tagging recommendation system for cloud applications. These solutions address national cybersecurity executive orders issued by US President Biden in recent years.

Priyanka’s impact transcends product development, with her strategic initiatives driving substantial revenue growth. Notably, she achieved remarkable success in increasing revenue turnover for SaaS data security products, with the CASB solution, a critical component of Secure Access Service Edge (SASE), contributing significantly to a 150% year-over-year growth in the SASE segment. Leveraging her background in software-defined networks and data security, Priyanka is uniquely positioned to drive the security solutions consolidation strategy with SASE.

Currently, Priyanka holds a leadership position overseeing a cloud data security product portfolio valued at $200 million. Beyond her professional endeavors, Priyanka is a dedicated researcher and published author committed to advancing the cybersecurity industry for a safer world. Her dedication has earned her prestigious industry awards such as the Stevie Awards and Titan Award.

Priyanka’s passion for continuous learning and knowledge-sharing extends to her role as a lifelong student with curiosity and a sought-after speaker. She captivates audiences with her expertise in product management and cybersecurity. Through her work and contributions, Priyanka continues to inspire and drive positive change in the cybersecurity landscape.

The conversation below dives deep into Priyanka Neelakrishnan’s remarkable journey, her myriad accomplishments, invaluable insights, and her visionary perspective on the future of data security.

Can you share your journey into cybersecurity? What initially drew you to this field?

I began my career in networking, specifically focusing on network security. During my time at Ericsson, following my master’s thesis on software-defined networks, my expertise in networking was highly regarded by my seniors. They encouraged me to explore Layer 7 security, also known as application security. Intrigued by the challenge, I delved into understanding how organizations protect their data. I was struck by the dual nature of technology as both a powerful tool and a potential vulnerability. The complexities of information security and the ongoing effort to safeguard sensitive data in our digital world fascinated me. This curiosity drove me to pursue a career where I could make a significant impact by developing innovative security solutions.

What were some of the key challenges you faced when starting out in cybersecurity, and how did you overcome them?

Transitioning from network security to application security presented significant challenges. I needed to shift my focus from network infrastructure to safeguarding application data in transit and at rest. The rapidly evolving threat landscape demanded constant learning to stay updated. To tackle these obstacles, I pursued a multifaceted approach. Continuous learning was paramount; I attended industry conferences, forums, and obtained relevant certifications to stay abreast of developments. Seeking practical experience, I immersed myself in high-impact projects at Symantec, witnessing the immediate impact of my contributions. Mentorship from experienced colleagues at Ericsson and Symantec provided invaluable guidance in navigating application security nuances. Collaboration with cross-functional teams enriched my perspective and approach to security solutions. Embracing innovation and adaptability was crucial; constant innovation allowed me to stay ahead while learning. Transitioning into leadership roles, I prioritized fostering an inclusive environment that encouraged diverse contributions. These strategies and a genuine wish to help, enabled me to overcome initial challenges and make significant contributions to cybersecurity.

What are some of the key projects or achievements in your decade-long career in data security that you are most proud of?

In my decade-long career in data security, I introduced the first cloud data loss prevention solution for enterprise customers, incorporating advanced content detection technologies. I’ve spearheaded the development of cutting-edge solutions like SaaS API Security, SaaS Inline Security, SSPM, and UEBA, significantly enhancing our company’s security offerings. My contributions led to the introduction of industry-leading products, resulting in a remarkable 150% year-over-year growth in CASB adoption. I played a pivotal role in pioneering Zero Trust-based access control solutions aligned with national cybersecurity directives. Solutions developed under my leadership have garnered recognition from industry analysts like Gartner and Forrester, highlighting our impact on the cybersecurity landscape. I devised a flexible model for selling cloud services, driving over 60% adoption among VM customers. Additionally, I conceptualized and implemented the CASB-X release, generating over $20M in revenue within a single quarter, showcasing our ability to deliver high-impact solutions. These achievements underscore my dedication to advancing data security practices and developing innovative solutions that empower organizations in the digital age.

You were the first to release a cloud data loss prevention product for enterprise customers. Can you elaborate on that?

Absolutely! Launching the inaugural cloud data loss prevention (DLP) product tailored for enterprise customers marked a pivotal milestone in my career. This solution directly tackled the urgent demand for robust data protection within enterprise cloud environments. Our cloud DLP solution integrated sophisticated content detection technologies, including Exact Data Matching, Indexed Data Matching, Optical Character Recognition, and Machine Learning-based Matching, to detect and mitigate data loss risks across diverse cloud platforms and applications. It empowered organizations to monitor and manage the movement of sensitive data, encompassing personally identifiable information (PII) and intellectual property, across network boundaries. Developing this solution for large-scale enterprise deployment necessitated addressing scalability challenges, prompting me to prioritize critical product aspects. Furthermore, our cloud DLP solution offered comprehensive reporting and analytics functionalities, empowering organizations to glean insights into data usage patterns and ensure regulatory compliance. Following the product launch, we achieved a substantial increase in revenue, multiplying it several times over within the initial year. This propelled Symantec’s data security revenue to reach $500 million. Overall, the product release represented a significant leap forward in data security, solidifying Symantec’s leadership stature in the industry and propelling advancements in the broader field of data security.

How did your success help your organization?

My contributions have significantly advanced our organization on multiple fronts. Through pioneering product development and strategic initiatives, I orchestrated a substantial surge in revenue, achieving a 150% year-over-year growth, which has bolstered the organization’s financial standing. Introducing cutting-edge solutions and innovative approaches in data security propelled our organization to a leadership position in the cybersecurity industry, amplifying brand credibility and market visibility. Efforts in innovating products directly translated to heightened client satisfaction, as evidenced by positive feedback and increased adoption rates among our client base. These products have been pivotal in advancing SaaS security standards and have collectively generated over $200 million in revenue. The success of these initiatives has provided our organization with a competitive advantage, enabling us to distinguish ourselves from competitors and secure market share more effectively. Furthermore, by championing innovation and fostering a culture conducive to creativity, I cultivated an environment that drives ongoing improvements and facilitates a culture of excellence within the company. In summary, my achievements have played a pivotal role in driving organizational growth, enhancing market competitiveness, and nurturing a culture of innovation and excellence.

How did you develop the customer-first mindset?

Cultivating a customer-first mindset has been a transformative journey shaped by several essential components. It began with actively listening to customer feedback, conducting market research, and gaining insights into their needs and challenges. By empathizing with their experiences and perspectives, I prioritized their success, aligning our goals with theirs to deliver value consistently. Encouraging a culture of continuous improvement, I fostered a collaborative environment where teams iterated on products and services based on customer input. Every decision, whether in product development or marketing strategies, was guided by its potential impact on the customer experience. Instilling a sense of accountability and ownership, I emphasized the importance of each team member’s role in delivering exceptional customer satisfaction. This comprehensive approach has been instrumental in shaping a customer-centric culture focused on exceeding customer expectations and driving long-term success.

How do you see the rise of technologies like AI influencing cybersecurity strategies?

The integration of advanced technologies like Artificial Intelligence (AI) is fundamentally transforming cybersecurity strategies. AI-driven algorithms excel in scrutinizing vast datasets to identify patterns and anomalies, facilitating early detection of potential cyber threats. This enables proactive measures to mitigate risks, thereby fortifying the resilience of cybersecurity frameworks against sophisticated attacks. However, the proliferation of generative AI, exemplified by platforms like ChatGPT, has empowered malicious actors, necessitating the utilization of AI capabilities to counter them effectively. AI empowers the development of adaptive defense mechanisms capable of responding to evolving threats in real-time. Automated response features streamline incident management processes, reducing response times and mitigating the impact of cyber incidents. Furthermore, AI-driven predictive analytics empower organizations to anticipate future threats through historical data analysis, enabling preemptive security measures. AI also enables the implementation of personalized security protocols tailored to individual user behaviors and contexts, thereby enhancing defense against a variety of threats. By automating routine tasks in security operations, AI-driven tools augment human capabilities, allowing cybersecurity professionals to focus on strategic initiatives. In summary, the increasing prominence of AI technologies profoundly shapes cybersecurity strategies by enhancing threat detection, response capabilities, and overall resilience against cyber threats.

What are some best practices that organizations can implement to enhance their cybersecurity posture?

To bolster their cybersecurity posture, organizations can adopt several key best practices. Regular risk assessments should be conducted to identify potential vulnerabilities and prioritize security measures accordingly. Comprehensive cybersecurity training for employees is essential to raise awareness about common threats and phishing scams while promoting data protection practices. Enforcing strong password policies, including the use of complex passwords and regular changes, helps prevent unauthorized access to systems and accounts. Implementing Multi-Factor Authentication (MFA) adds an extra layer of security beyond passwords, reducing the risk of unauthorized access. Keeping software and systems up to date with the latest security patches and updates is crucial to address known vulnerabilities. Encrypting sensitive data both in transit and at rest ensures protection even if data is intercepted or compromised. Access to sensitive data and systems should be restricted to authorized personnel, with access permissions regularly reviewed and updated. Developing and testing an incident response plan enables organizations to respond swiftly and effectively to security incidents or breaches. Implementing a secure network architecture with firewalls and intrusion detection systems protects against external threats. Finally, conducting regular security audits and implementing continuous monitoring solutions allow organizations to detect and respond to security threats in real-time. Through these practices, organizations can significantly enhance their cybersecurity defenses and mitigate the risk of data breaches and cyber attacks.

How do you envision the future of the cybersecurity industry evolving over the next decade?

The cybersecurity landscape is poised for significant transformation in the next decade, driven by several key trends. This is exemplified by the prioritization of the Department of Justice by US President Biden to issue regulations aimed at establishing clear protections for personal data. Firstly, there will be an increased emphasis on automation, utilizing artificial intelligence and machine learning to enhance threat detection and response efficiency, ultimately reducing human error and accelerating incident resolution. Furthermore, the integration of AI and ML will become increasingly vital, facilitating predictive analytics and behavioral analysis for proactive threat identification. Organizations will increasingly adopt Zero Trust security models, favoring identity-centric approaches over traditional perimeter-based strategies. Cyber resilience will emerge as a central focus, with organizations prioritizing swift detection, response, and recovery from cyber attacks. Effective collaboration and information sharing will be essential for combating cyber threats, necessitating greater cooperation across organizations, industries, and governments. The continued enforcement of data privacy regulations like GDPR and CCPA will drive organizations to prioritize compliance and implement robust data protection measures. As quantum computing progresses, the threat landscape will evolve, emphasizing the importance of quantum-resistant encryption methods. Addressing the cybersecurity skills gap will remain a challenge, requiring dedicated efforts to attract, retain, and upskill professionals in the field. Additionally, fostering diversity and inclusion will be crucial for leveraging a wide range of perspectives and expertise in addressing cyber threats effectively. In summary, the cybersecurity industry will undergo rapid evolution to adapt to emerging threats, technological advancements, and regulatory changes, focusing on automation, resilience, collaboration, and skill development to ensure robust protection against evolving cyber risks.

How do you balance the need for strong cybersecurity measures with the protection of individual privacy?

Achieving a balance between robust cybersecurity measures and the protection of individual privacy requires a multifaceted approach. Firstly, embed privacy considerations into cybersecurity practices from the outset, incorporating privacy-preserving technologies like data minimization and anonymization. Transparently communicate data collection practices and obtain informed consent from individuals, granting them control over their personal information. Ensure that cybersecurity measures are proportionate to the risks they address and avoid unnecessary data collection. Implement stringent data security measures, such as encryption and access controls, to safeguard personal data from unauthorized access or misuse. Establish clear accountability and governance frameworks for data handling, assigning responsibility for compliance with privacy regulations. Conduct Data Protection Impact Assessments to evaluate the privacy implications of cybersecurity initiatives and mitigate any identified risks. Collaborate with regulators, industry partners, and stakeholders to develop and implement privacy-enhancing measures. Continuously monitor and improve cybersecurity practices, taking corrective action to address any gaps or deficiencies. By adhering to these principles, organizations can effectively balance cybersecurity objectives with the protection of individual privacy, fostering trust and accountability in data handling practices.

What do you consider the most rewarding aspect of working in cybersecurity?

One of the most fulfilling aspects of working in cybersecurity is the chance to have a tangible impact on safeguarding individuals, organizations, and society as a whole from cyber threats. By contributing to the development and implementation of robust security measures, we protect sensitive data, critical infrastructure, and digital assets, thus fostering trust and confidence in the digital landscape. This extends beyond the clients I serve, potentially influencing the broader nation or even global digital safety standards. Moreover, the dynamic and ever-evolving nature of cybersecurity offers continuous learning opportunities, allowing professionals to stay updated on emerging threats, technologies, and best practices. Collaborating with diverse teams and stakeholders to tackle complex security challenges cultivates a sense of unity and shared purpose, amplifying the effectiveness of collective efforts. Furthermore, the fast-paced and intellectually stimulating environment of the field encourages innovation, problem-solving, and personal development. In summary, the ability to contribute meaningfully to the protection against cyber threats while constantly learning and evolving makes a career in cybersecurity exceptionally rewarding.

You are a published author. How did it happen? Can you elaborate on your book publications?

Certainly! My journey as a published author began with a genuine desire to share the knowledge and insights I’ve gathered throughout my career in networking and cybersecurity. Over the years, I’ve accumulated a wealth of experience and unique perspectives, and I felt compelled to offer them to a wider audience. Writing and publishing books seemed like the perfect way to achieve this goal. My first book publication is “Problem Pioneering: A Product Manager’s Guide to Crafting Compelling Solutions.” In this book, I dive into the art of problem-solving within product management, emphasizing the importance of understanding and empathizing with customers. I believe in treating customers as true first-class citizens, always prioritizing their needs above all else. The book explores how to build strategic, wholesome solutions that address the root of the problems customers face. When the book was released, I was overwhelmed by the positive response it received. It was heartwarming to see readers, professionals, and scholars within the cybersecurity community embrace it. Their feedback affirmed that the book was resonating and making a difference, which was incredibly fulfilling for me as an author. It’s been a humbling and rewarding experience to know that my work is contributing to the growth and understanding of others in the field.

You have won a plethora of awards for your achievements in your cybersecurity field. Can you share your achievements that led to these awards?

Throughout my career journey, I’ve had the privilege of receiving recognition both internally and externally for the innovative solutions I’ve conceived and brought to fruition. I’ve been honored for the significant revenue impact and the critical role my products have played in advancing the cybersecurity industry as a whole. Awards such as the Stevie Business Awards, Innovator of the Year Titan Award, Prestigious Global Recognition Award for Cybersecurity Excellence, and Innovation Leader of the Year at the Global Technology Leaders Awards serve as validation of the impactful work I’ve accomplished in AI-driven data security. Products like Cloud Data Loss Prevention, SSPM, UEBA, Auto Tagging Recommendation, Zero Trust-based Access Control, and Next-Gen CASB have been instrumental in garnering accolades and acclaim across various platforms.

Priyanka, you have been a judge and a well-renowned speaker in cybersecurity – specifically AI-driven data security. Can you share your experiences?

Absolutely! My role as a judge and speaker in cybersecurity, particularly focusing on AI-driven data security, has been an immensely gratifying experience. As a judge, I’ve had the honor of assessing innovative solutions and research contributions within the industry, witnessing firsthand the groundbreaking advancements that are shaping our field. The creativity and ingenuity demonstrated by individuals and organizations in tackling complex cybersecurity challenges have been truly inspiring.

Regarding speaking engagements, I’ve had the privilege of being invited to present at cybersecurity and AI-related conferences such as React Global and AI Dev Summit. Sharing insights and expertise during these engagements has been incredibly rewarding. It has provided me with the opportunity to connect with diverse audiences, ranging from industry professionals to aspiring cybersecurity enthusiasts. Through these interactions, I’ve been able to discuss the intersection of AI and data security, offering my perspective on leveraging product management skills to develop cutting-edge solutions for combating advanced threats and ensuring comprehensive data protection.

Overall, these experiences have not only allowed me to showcase groundbreaking research and thought leadership but have also facilitated meaningful discussions and collaborations within the cybersecurity community.

Additionally, you have written research papers? How does your research assist in taking the industry forward?

My research endeavors have been pivotal in advancing the cybersecurity industry. Through research papers like “AI-Driven Proactive Cloud Application Data Access Security,” “Enhancing Healthcare Security Through Autonomous Data Protection for IoT Systems in Hospital Environments,” and “Adaptive Multi-Layered Secure Data Non-Terrestrial Network Architecture with Integrated FSO and RF Communications for Enhanced Global Connectivity,” I’ve contributed innovative insights and solutions to pressing cybersecurity challenges. These papers have not only expanded the knowledge base within the industry but also provided practical frameworks and methodologies for addressing emerging threats. Moreover, my presentations on AI-related data security have sparked vital discussions among cybersecurity professionals, fostering collaboration and knowledge sharing. Additionally, my publications, including articles on platforms like Hackernoon and contributions to the company blog, have disseminated valuable insights and best practices to a broader audience, further propelling the industry forward. Overall, my research efforts aim to drive innovation, enhance cybersecurity practices, and ultimately, fortify the digital ecosystem against evolving threats.

What drives you to continue pushing boundaries and striving for excellence?

What motivates me to continually push boundaries and strive for excellence is the desire to make a meaningful impact and drive positive change. I am driven by a passion for innovation and the pursuit of excellence in everything I do. The satisfaction of overcoming challenges, achieving goals, and surpassing expectations fuels my determination to continuously improve and grow. Additionally, I am inspired by the opportunity to contribute to something greater than myself, whether it’s advancing technology, solving complex problems, or making a difference in people’s lives. Embracing a growth mindset and embracing challenges as opportunities for learning and development keeps me motivated to push myself beyond my comfort zone. Ultimately, I am driven by a deep-seated commitment to making a difference and leaving a lasting legacy of excellence in everything I undertake.

What do you believe are the most critical skills for a cybersecurity professional today?

In today’s cybersecurity landscape, professionals need diverse skills to protect organizations against evolving threats. This includes technical proficiency in network security, cryptography, incident response, and more. Lifelong learning is crucial due to continuous emergence of new threats, requiring ongoing education. Strong problem-solving and attention to detail are essential for analyzing issues and identifying vulnerabilities. Effective communication fosters collaboration and alignment on security priorities. Adaptability and flexibility enable professionals to adjust strategies to evolving threats and regulations. Upholding ethics is fundamental as cybersecurity professionals handle sensitive information. Collaboration and teamwork leverage diverse expertise for common security objectives. Proficiency in risk management assesses, prioritizes, and mitigates security risks. Creativity and innovation are essential for devising novel solutions to combat emerging threats. By mastering these skills, cybersecurity professionals can navigate challenges and contribute to a safer digital environment.

How did you manage work and studies at the same time.

Balancing my MBA studies with my job presented significant challenges. Managing work and studies simultaneously requires effective time management, prioritization, and dedication. I maintained a structured schedule, allocating specific time blocks for work, study, and personal activities. Prioritizing tasks based on deadlines and importance helped me stay organized and focused. Overall prioritization and strategically approaching different assignments were my key. By maintaining a balance between work and studies, staying disciplined, and with help from family, I was able to successfully manage both responsibilities concurrently.

Aside from your work life, what do you enjoy the most in your leisure time?

I find peace in simply gazing at trees, letting go of any thoughts and immersing myself in the moment. Dancing brings me joy and is something I truly enjoy. Moreover, my love for nature is profound and brings me immense happiness.

Finally, What are your aspirations or career goals?

I am dedicated to maintaining a standard of excellence in my work and providing support wherever needed. I strongly believe that our industry is at a critical juncture, offering abundant prospects for us to actively contribute to protecting individuals globally from cyber threats and data breaches. This involves participating in the creation of cutting-edge technologies and solutions to combat evolving cybersecurity risks, as well as offering expert counsel to organizations seeking to enhance their security posture, formulate robust policies, and adopt industry best practices.

Ms. Priyanka Neelakrishnan : https://www.linkedin.com/in/priyankaneel20/